Gold Diggaz: Critique 2

Pick Your Nose for Peace, Poster One























Pick Your Nose for Peace, Poster Two























Pick Your Nose for Peace, Poster Three























Gold Diggaz, Shirt One























Gold Diggaz, Shirt Two

Cult of Uncool

Gold Diggaz ;)

Apparel.

• Hoodie: "Gold Diggaz" logo
• Shirt: Pick Your Nose for Peace with vectored image of Lauren and "GD"
• Shirt: Definition of nosepicking on sleeve
• Shirt: Kanye Quote with "GD" on back

Magazine Ads.

• Pick Your Nose for Peace with vectored image of Lauren
• "Gold Diggaz" across top with vectored image

Stickers.

• Finger Picking Nose
• Gold Diggaz Logo
• "GD Designs" Logo

Stencils.

• "GD Designs" Logo with gold "boogers" around outline
• "Gold Diggaz" Logo

Cult of Uncool: Proposal

Brand Name: GOLD DIGGAZ

Uncool Concept: Through our marketing, we are going to make picking your nose cool. We will create a cohesive set of apparel, posters, magazine ads, stickers and stencils. Our additional idea is to make a dance for picking your nose.

Marketing Strategies:

• Black, red, white and gold color scheme
• Create a GOLD DIGGAZ logo that we will use on every item
  

Graphic Ideas:

• A nose being picked by a finger, the words gold digger along the side.
• Photo of someone picking nose in black and white, with gold nail polish showing
• “Pick your nose for peace” shirt and poster
• Have gold falling/dripping from a nose

Culture Jamming

Culture jamming is a tactic in which an activist attempts to disrupt mainstream cultural and corporate advertising. Sometimes, culture jamming can involve transforming mass media to create ironic commentary on a product or idea. Culture jamming has also been called anti-advertising and subvertising. The picture below is an interesting example of culture jamming to me. The pepsi logo and ad campaigns are so recognizable, which makes this image very bold and it definately makes a statement. It is simple, bold, and strong, which makes it interesting to me.

Vector Graphics

Original Image:













Photoshopped & Vectored Image:


















Vectored Image in Red: