Our goal was to make picking your nose a cool and trendy thing to do. We created a set of apparel and posters to do so. We decided on a brand name, Gold Diggaz, that we used throughout all our designs. We incorporated two taglines, "Make a Gold Statement" and "Pick Your Nose for Peace", that we incorporated into our apparel and poster designs. Our color scheme of golds, yellows, black, and white gave our products a cohesive element. The combination of hand-drawn words and images, orginal photos, and graphics gave a unique look to each design.
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